BIC is now called EuroBic

  • ECO News
  • 21 June 2017

The bank BIC Portugal is now called EuroBic. The new entity of the bank headed by Teixeira dos Santos was presented this Wednesday.

The bank BIC Portugal is now called EuroBic, as ECO had revealed, firsthand. The new entity of the bank headed by Teixeira dos Santos was presented this Wednesday in Lisbon.

This change of name was made mandatory by the Lisbon Court of Appeal, which considered there were too many resemblances between the name and image of BIC Portugal and the bank BiG. For that reason, BIC Portugal had until July 27 to make that change.

To ECO, the CEO Teixeira dos Santos disclosed this rebranding operation “will have significant costs” for the bank.

In June 2013, BiG moved forward with a lawsuit against BIC, because of the similarities between the name and image of both institutions. After many appeals, the courts decided against BIC.